» Strategy
Mandi Fine
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Mandi Fine
Chief Executive Officer
+27 11 221 5401
mandi@finehealthcare.co.za
MSc (Physiology). Numerous clinical papers published, experience in direct-to-consumer communication (New York, USA) and CEO of specialised healthcare agencies.
CEO of Fine Healthcare.
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Mignon Botes
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Mignon Botes
Managing Director
+27 11 221 5403
mignon@finehealthcare.co.za
Founder of Tequila, the award-winning agency group specialising in design – 1996
1st SA judge at the prestigious Cannes Lions Direct International Advertising Awards
Advertising Woman of the Year
SABC2 Woman of the Year finalist
Founded the Duck & Trout restaurant in Dullstroom and her own micro-brewed beer brand, BRU (located in White River).
Managing Director, Fine Healthcare - 2007
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Sam Michel
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Sam Michel
Strategic Director
+27 11 221 5402
sam@openco.co.za
Strategic Director Fine Healthcare. Attorney at Law. Senior partner and brand planning director for F&R BBDO. Marketing director of Edgars. Marketing director of MTN. COE of Airborne. Local and international marketing consultant. Strategic consultant on all Fine Healthcare brands.

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Franki Baker
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Franki Baker
Client Service Director
+27 11 221 5418
franki@finehealthcare.co.za
• Extensive marketing experience gained in several Blue Chip FMCG and Pharmaceutical companies
• Founded Marketing En-Suite in 1997 and ran this below-the-line Agency for 8 years
• Consulted on marketing and Point-of-Purchase strategy
• Experience in event management
• Produced and Directed numerous corporate audio visuals
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