SO HOT WE’RE COOL – FINE IS ONE OF THE FINWEEK ADREVIEW “HOT SHOPS” OF 2009

Friday 24th April 2009 – issued by Fine Healthcare
SO HOT WE’RE COOL – FINE IS ONE OF THE FINWEEK ADREVIEW “HOT SHOPS” OF 2009
Every now and then we take a break from making your brand great, put on our dancing shoes and rub shoulders with the rest of our country’s exceptional marketing minds.
Against the backdrop of a lavish Circus theme, last night saw the eighth annual AdReview Awards presented at a gala banquet before a host of South Africa’s marketing elite. These awards honour business achievement in the advertising arena – and of course, Fine Healthcare was once again up there with the winners and named one of Finweeks “hot shops” of 2009.

As the marketing world evolves, the agencies servicing this industry need to adapt to meet the needs of a diverse range of clients. It was due to this fact that a special feature was created to accommodate these unconventional specialists. In the words of the organiser Tony Koenderman, the mix of agencies fighting it out in this category “exemplifies the new marketing world, peopled by specialists who mix and match on a project-by-project basis to bring together a different combination of skills each time.”
Long before the world started tightening their belts we saw the value in keeping our organisation lean. Our agency has always worked as a strategic hub, pulling in the best marketing, communication and technology skills to deliver a holistic offering that is uniquely formulated to your specific needs. It was this forward thinking that positioned us as an ideal candidate for this coveted award.
Our adherence to a solid strategic focus and unyielding commitment to placing your business interests at the heart of our every action has paid off and we have been named one of the “hot shops” of 2009.
To read more about this event you can purchase the 30 April cover date issue of Finweek for your copy of AdReview (in stores from Friday 24 April).